1. Be Committed To Your Customers

    Be Committed To Your Customers

    Direct marketing takes finesse and a deep understanding of your target audience. Without fully understanding your market, you could be spending money on ineffective campaigns and delivering the wrong message about your brand. Do your homework before creating a direct mail campaign. Understand who your customers are, where they search...

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  2. Keep Them Coming Back with Content Marketing

    Keep Them Coming Back with Content Marketing

    It’s a new era in marketing. No longer are customers satisfied with the general “marketing” messaging, they are yearning for more. More knowledge. More insight. More information. MORE CONTENT! And the good news is they are wanting it from you! But what can you tell your customers about your company...

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  3. 7 Easy Steps to Better Content Marketing

    7 Easy Steps to Better Content Marketing

    Wondering how to create stronger, more shareable content for your brand? Look no further! Ritter’s Communications has 7 easy steps to help you generate the content you need that will engage your customers and prospects. Content marketing is one of the hottest trends in online marketing that provides content and...

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  4. 7 Steps for Creating Branded Content for Your Company Culture

    7 Steps for Creating Branded Content for Your Company Culture

    Your company culture is a unique aspect that separates you from your competition. It can be a powerful motivator in convincing customers and prospects to do business with you. How can you leverage your company culture to generate content for your marketing campaign? As a marketer, you’ve probably experienced the...

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  5. 4 Ways Events Can Benefit Your Organization

    4 Ways Events Can Benefit Your Organization

    Events are powerful! They provide your organization with an opportunity to create a lasting impression with clients and prospects by allowing people to experience and interact with your organization. Events position your organization in the mind of the customer and are the strongest means of communicating and interacting with your...

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  6. Target Marketing VS Shotgun Marketing

    Target Marketing VS Shotgun Marketing

    Our blog today is about the differences between Targeted Marketing and Shotgun Marketing. Targeted marketing allows a business to advertise to a specific set of consumers based on any variable such as age, gender, income, etc.  Target marketing creates specialized messages catered to the consumers that are most inclined to buy products or services from your company....

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