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  1. USPS Summer Special: Incorporate QR Codes with Direct Mail

    USPS Summer Special: Incorporate QR Codes with Direct Mail

    The U.S. Postal Service (USPS) is pushing direct mail campaigns with yet another initiative. USPS will offer a 3 percent discount in July and August to people mailing letters or flats with a Quick Response, or QR code. The two-dimensional mobile barcodes are readable by smartphones, which allows any iPhone,...

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