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  1. Direct Mail Tips: Part 6

    Direct Mail Tips: Part 6

    Ritter’s is happy to introduce our new you tube series: Direct Mail Tips. As direct mailers, we get asked frequently: how can I make my mailer stand out in the clutter of my prospect or client’s mailbox? This series is designed to give you different tips and will show you...

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  2. Direct Mail Tips: Part 3

    Direct Mail Tips: Part 3

    Ritter’s is happy to introduce our new you tube series: Direct Mail Tips. As direct mailers, we get asked frequently: how can I make my mailer stand out in the clutter of my prospect or client’s mailbox? This series is designed to give you different tips and will show you...

    read more

  3. Direct Mail Tips: Part 2

    Direct Mail Tips: Part 2

    Ritter’s is happy to introduce our new you tube series: Direct Mail Tips. As direct mailers, we get asked frequently: how can I make my mailer stand out in the clutter of my prospect or client’s mailbox? This series is designed to give you different tips and will show you...

    read more

  4. Direct Mail Tips: Part 1

    Direct Mail Tips: Part 1

    Ritter’s is happy to introduce our new you tube series: Direct Mail Tips. As direct mailers, we get asked frequently: how can I make my mailer stand out in the clutter of my prospect or client’s mailbox? This series is designed to give you different tips and will show you...

    read more

  5. Ritter’s Direct Mail piece of the week: Tommy Bahama

    Ritter’s Direct Mail piece of the week: Tommy Bahama

    Holiday sales are a great way to introduce your brand to new prospects. Tommy Bahama did just that last fall with a very attractive invitation style mailer. Let’s break down this direct mail piece and see what made it so effective. Format: The envelope was 5.25” x 7.25” and the...

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  6. Ritter’s Direct Mail Piece of the Week:
    Gym Source

    Ritter’s Direct Mail Piece of the Week:Gym Source

    Sales are a great way to generate new business. Gym Source, a company that sells ellipticals, treadmills, home gyms, etc., recently mailed us a postcard announcing a Midnight Madness Sale on Friday, February 21st. Format This postcard was 5.5 x 8.5”. Design The mail side was mostly white paper with...

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  7. 2014 USPS price increase

    2014 USPS price increase

    The United States Postal Service recently announced price changes effective January 26, 2014, and are intended to generate $2 billion in incremental annual revenue. These changes include but are not limited to: –First class letter (1 oz.): 3 cent increase to $0.49 –Letters additional ounces: 1 cent increase to $0.21...

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  8. USPS 2014 Mailing Promotions and Incentives

    USPS 2014 Mailing Promotions and Incentives

    The USPS is offering a variety of mailing promotions and incentives in 2014. These include: Mobile Technology promotions: -Branded Color Mobile Technology -Emerging Technology Featuring NFC -Mail Drives Mobile Commerce Technology Drives Relevance promotions: -Color Print in First Class Mail Transactions -Mail and Digital Personalization Leveraged Value of First Class...

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  9. Ritter’s Direct Mail Piece of the Week:
    FreshDiet

    Ritter’s Direct Mail Piece of the Week:FreshDiet

    The beginning of the year brings New Year’s resolutions…one of the most popular being losing weight/eating healthier. Freshdiet mailed out a New Year’s self-mailer promoting their service. They are a food service delivery program meant for busy people who don’t have time or like to cook. They claim the food...

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  10. 2013 USPS Promotions

    2013 USPS Promotions

    The USPS, for the first time ever, has published a promotions calendar. The 2013 Mailing Services Promotions Calendar was designed to provide useful information to marketers and generate continual interest in mobile barcode usage. “The 2013 Mailing Services Promotions Calendar also will give commercial mailers more time to plan their...

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