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  1. USPS 2014 Mailing Promotions and Incentives

    USPS 2014 Mailing Promotions and Incentives

    The USPS is offering a variety of mailing promotions and incentives in 2014. These include: Mobile Technology promotions: -Branded Color Mobile Technology -Emerging Technology Featuring NFC -Mail Drives Mobile Commerce Technology Drives Relevance promotions: -Color Print in First Class Mail Transactions -Mail and Digital Personalization Leveraged Value of First Class...

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  2. QR Codes and NFC Square Off

    QR Codes and NFC Square Off

    You may wonder about NFC tags and what they are used for. It’s not another type of QR code; in fact it is a completely different type of contact-less communication. An NFC tag or Near Field Communication tag is a printed circuit that has an antenna.  This is read by tapping the...

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  3. HOW TO: Campaign Effectively Using Direct Mail

    HOW TO: Campaign Effectively Using Direct Mail

    Let’s begin by examining the different types of direct mail pieces in order to get a better idea of how they can be utilized in a campaign. Common direct mail pieces include postcards, letters, self-mailers, brochures, coupon mailers, catalogues, personalized direct mail pieces and packages of all shapes and sizes....

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  4. Stealth Mode – The reason why…

    Stealth Mode – The reason why…

    Stealth Mode is defined by PC Mag as an act, “taking place in secret. It often refers to the position that startup companies take when developing a product they feel will be very competitive in the marketplace.” It is important for companies to go into stealth mode for a plethora...

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  5. How Much Will My Postcard Cost?

    How Much Will My Postcard Cost?

    Ritter’s Communications would like to assist you in estimating costs of a postcard campaign. There are many different costs associated with designing and mailing postcards. Some things to consider are paper, color, size and postage. Even beyond that there are other costs, such as mailing lists, that could drive up...

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