Direct Mail & Database Management
Ritter’s offers direct mail and database management services with expertise in the ever-changing USPS rates and regulations – keeping up with the most cost-effective solutions for your individual projects. Proven to be the most effective way to reach your audience, direct mail offers you the ability to communicate a personal message in a tangible way that merits the attention of the recipient. With additional options such as variable data print and layout, you can address customers by name, market segment, offer code, etc. Direct mail can include a variety of materials including postcards, letters and brochures to garner consumer responses.
Direct mail has never been more effective and measurable than it is today! Not only can you track the results of your direct mail campaign based on responses, but with new USPS tracking options, you can track the mail as it is delivered and plan communication timetables accordingly.
For all your direct mail needs, Ritter’s provides:
- Merge and Suppression of mailing lists.
- NCOA/CASS. To ensure your mail goes to the proper recipient, we run your data through the National Change of Address service (NCOA) and the Coding Accuracy Support System (CASS) to confirm correct addresses.
- Presorting. Delivering mail to the Post Office to achieve maximum postage savings.
- Ink Jet & Laser Addressing
- Tabbing
- Inserting
- List Purchasing. We can help you acquire business and consumer files as well as specialty lists for your database.
- Database Management. Ritter’s can maintain and update your customer database and mailing lists.
Ritter’s offers Accutrace™, a 100% web based intelligent mail barcode tracking system. We can confirm delivery of your mail…down to the single piece. Additional benefits of the system are: ability to tie in call centers or additional sales follow up tactics when pieces arrive in the home.
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