Newsletter Archives

By Bob Speyer and Alison Brown, Web Success Team LinkedIn is a very powerful tool for generating new business. When LinkedIn first began, it was primarily formulated for individuals to expand their professional network. Now, not only can individuals seek … Continue reading →

Published from marketingprofs.com by: Christina “CK” Kerley You can’t avoid it. Everywhere you turn, everyone is talking about mobile—with the business world abuzz over mobile tools, technologies, and channels. But even as B2Cs have been diving into mobile at a … Continue reading →

Published from likeable.com by: Lauren Sleeper We’re all looking for ways to make our brands and personal brand more likeable–and if you’re a marketer, this holds especially true on Facebook. Facebook recently released three very likeable updates to their platform … Continue reading →

Everybody wants to get more out of their customer database these days. Are you getting the most out of yours, or are you leaving money on the table? When many businesses think about boosting sales, they think about sending out … Continue reading →

These days, marketing is all about reaching your customers on a personal level. You break the mailing into demographic segments, speak to individual customers by name, and when possible, further personalize the content based on additional information you have in … Continue reading →

Published from www.socialmediapathways.com/mobile/mobile-marketing/hot-mobile-marketing/ Mobile Marketing is Buzzing Mobile marketing? Think about this scenario. It’s a slow night at the restaurant and you need to fill some seats. So, you send out an instant text message to several hundred of your … Continue reading →

Published from www.trendsinmobilemarketing.com Mobile Marketing is Buzzing It is easy to get caught up in thinking about trends in mobile marketing over the next year or two. With shifting strategies and user patterns, making accurate predictions of even the near … Continue reading →

Posted by: Jay Deragon. Published from www.relationship-economy.com// Life is shaped by rules. Some we can deal with others we resist. Some rules are designed to benefit us and others are designed to control us. Everything has rules spoken and unspoken. … Continue reading →

Within the last few years, the use of mobile technology in the workplace has risen dramatically. In the B2B space, professionals accessing business information and content on smartphones and tablets is impacting business operations, workflow, communications and marketing. B2B mobile … Continue reading →